“The perfect search engine,” said Google co-founder Larry Page, “would understand exactly what you mean and give back exactly what you want.” How to define ‘want’ in search? It is intent. Simply, Larry is stating that search engines must be capable of predicting intent. How can intent be best anticipated, and discovered through [...]
Entries Tagged as ‘adUup’
October 22, 2008
Search or Die
Open letter to the publishers of the world.
Introduction:
I would like to take you, if you are willing to journey with me, on a
‘transcendental’ journey. It may change the way you perceive yourself,
your brand, the Internet, and in the end, hopefully bring enlightenment
and pleasure for you. You may find this journey fundamentally changes your
business philosophies about [...]
June 27, 2008
“An alternative to the Google monopoly”
“An alternative to the Google monopoly”
Online ad networks are a dime a dozen. But adUup founder Dylan Rosario — whose Seattle startup just closed a $500,000 seed financing deal — believes he has a new twist on the concept.
The idea is to add a new metasearch engine to the Web sites of small publishers and [...]
April 30, 2008
Of fairy tales and reality checks
hello
A question in my mind in 2006 was, how do I assist smaller companies in marketing and branding online in the face of the dynamics of the internet? Looking around me I saw problems left and right. It was increasingly difficult (if not impossible) for a smaller company to achieve any level of recognition online, [...]
April 14, 2008
A new Philosophy? Not really…
Here’s a question for you. What is really going on with the online marketing space? How did we get here? Where is it going?
How does a marketer today compete against the growing cost of SEM marketing?
What are the other options available to them today?
Is there anything else out there other than Google and Yahoo?
[...]
April 12, 2008
Biz or Dev? Heads or Tails? Its all the same coin.
I have been seeing the age old argument from all over the place lately.
Tech Start Ups: Business Men or Computer Scientists which are more important?
It seems to me there are many different arguments and I personally believe that you need both sides to hack it in the tech startup world. Two sides of the same [...]
