Category Archives: adUup

Search Taxonomies equal Semantic Mecca

“The perfect search engine,” said Google co-founder Larry Page, “would understand exactly what you mean and give back exactly what you want.” How to define ‘want’ in search? It is intent. Simply, Larry is stating that search engines must be … Continue reading

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Filed under adUup, advertising, google, media, Patent, search engines, Technology

Search or Die

Open letter to the publishers of the world. Introduction: I would like to take you, if you are willing to journey with me, on a ‘transcendental’ journey. It may change the way you perceive yourself, your brand, the Internet, and … Continue reading

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Filed under adUup, Dylan Rosario, google, Patent, search engines, StartUp, Technology, yahoo

“An alternative to the Google monopoly”

“An alternative to the Google monopoly” Online ad networks are a dime a dozen. But adUup founder Dylan Rosario — whose Seattle startup just closed a $500,000 seed financing deal — believes he has a new twist on the concept. … Continue reading

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Filed under adUup, Dylan Rosario, Technology

Of fairy tales and reality checks

hello A question in my mind in 2006 was, how do I assist smaller companies in marketing and branding online in the face of the dynamics of the internet? Looking around me I saw problems left and right. It was … Continue reading

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Filed under adUup, advertising, Dylan Rosario, media, StartUp

A new Philosophy? Not really…

Here’s a question for you. What is really going on with the online marketing space? How did we get here? Where is it going? How does a marketer today compete against the growing cost of SEM marketing? What are the … Continue reading

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Filed under adUup, advertising, Dylan Rosario, media, Technology

Biz or Dev? Heads or Tails? Its all the same coin.

I have been seeing the age old argument from all over the place lately. Tech Start Ups: Business Men or Computer Scientists which are more important? It seems to me there are many different arguments and I personally believe that … Continue reading

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Filed under adUup, Patent, StartUp, Technology